Industry News

61 articles

• Tom Cruise’s Digger Trailer, Topo Designs Drop, and a New DOXA Watch in Worn & Wound Roundup — Tom Cruise’s Digger trailer, a new Topo Designs collection, and a new watch from DOXA headline Worn & Wound’s “Watches, Stories, and Gear” roundup. The piece promotes other creator
• 'Hodinkee & Silicon Valley RUINED Watch Culture' — The Charge, Explained — A recent critique bluntly claims Hodinkee and Silicon Valley ruined watch culture. The video lays out where influence, money and media intersect — and why collectors should care.
• MASSIVE Watch Fraud Meets World Cup Parties — Who Loses Here? — Massive watch fraud and World Cup parties are paired in the same coverage. The juxtaposition forces a simple question: where does risk travel when watches leave the showroom and hi
• Rolex 2026 Releases Called 'Worst So Far' — Reaction, News and Market Forecast — A reaction has labeled Rolex's 2026 releases 'the worst so far'. The discussion pairs blunt criticism with a short-term market forecast.
• One Edited Cut: why the new editorial version changes the story — One edited cut shortens the runtime and shifts emphasis from technique to wrist presence. This piece walks through the editorial choices and what they imply for future coverage.
• Greymarket Dealer: "APs downfall has begun" — what that claim signals for the secondary market — "APs downfall has begun," a greymarket dealer declared. The claim forces a clear question: is this bluster from a reseller or a genuine signal of shifting demand for Audemars Pigue
• Jaeger‑LeCoultre Made Movements for Other Brands — Jaeger‑LeCoultre has supplied movements to other watch brands. That one fact reframes how we interpret in‑house claims and value on a watch dial.
• 'AP's downfall has begun' — Greymarket dealer issues a blunt contrarian call — 'AP's downfall has begun,' said a greymarket dealer. The claim landed as a blunt, public challenge to expectations about demand for Audemars Piguet on the secondary market.
• IAMWATCH Returns Nov 12–15 at Singapore Edition — The Hour Glass Revives Indie-Focused Fair — IAMWATCH will run November 12–15 at the Singapore Edition hotel, with public days November 13–15. The Hour Glass is staging the event two years after the inaugural edition, hinting
• Massive Watch Fraud and World Cup Parties: Where collector trust collides with event culture — A recent piece ties the phrase “MASSIVE Watch Fraud” directly to scenes from World Cup parties. The combination forces a conversation about provenance, public display and how hype
• Edited Watch Videos Rewire Buyer Judgment — Watch the Cuts, Not the Brand — Tight edits and speed ramps in the video reshape how the watch reads on wrist and how crisp its finishing appears. That editing choice matters more for buyers than an extra spec li
• Worked on the Apple Watch: Nathan Clapp of Wraven Labs on designing for true watch enthusiasts — Nathan Clapp worked on the Apple Watch and now runs Wraven Labs. He joins Ariel Adams on SUPERLATIVE to discuss product design, watch collecting and entrepreneurship.
• Don't Service Your Watch — Buy a New One Instead? — Don't service your watch—buy a new one instead. The idea flips the usual maintenance script and forces a hard question about value, reliability and provenance.
• MASSIVE Watch Fraud — and How World Cup Parties Got Pulled In — A single video links a MASSIVE watch fraud allegation to the atmosphere around World Cup parties. The piece pairs market risk with event-driven demand and asks what collectors shou
• Former Apple Watch Designer Nathan Clapp (Wraven Labs) on Designing for 'True Watch Enthusiasts' — SUPERLATIVE Podcast — He worked on the Apple Watch. Nathan Clapp, founder of Wraven Labs, joins Ariel Adams to tackle product design, watch collecting, and entrepreneurship on SUPERLATIVE.
• My Edited Video — published with only a title — The upload is titled "My Edited Video." The file carries no visible specs, timestamps, or descriptive notes.
• 2026 Best-Value Watch Brand? Treat 'Value' as a 4-Point Checklist — Four factors now decide whether a brand is genuinely 'best value' in 2026: movement sourcing, finishing, after-sales service, and price trajectory. Any brand that nails three of fo
• Sylvain Berneron on SUPERLATIVE: Independent Watch Design and Creative Risk — Ariel Adams interviews Sylvain Berneron, founder of Berneron Watches, on the SUPERLATIVE podcast. They discuss independent watchmaking, creative risk, and building a lasting brand.
• D0ghouse — Richard Benc builds Studio Underd0g’s public workshop where you can build an exclusive edition — D0ghouse is Studio Underd0g’s new home: part watchmaking workshop, part enthusiast playground. Richard Benc opens the space to visitors and offers a chance to build an exclusive ed
• Podcast #226: Rolex Roadblocks, Doxa Overload, Star Wars G‑Shocks and Twin Beat Perpetual Returns — 226 — Rick, Ariel, and David run through Rolex roadblocks, an overload of Doxa dive models, Star Wars G‑Shocks, and the return of Vacheron Constantin’s Twin Beat Perpetual Calendar
• ‘Worst so far’: Rolex 2026 Releases Draw Sharp Backlash and Market Forecast — A blunt verdict has emerged: Rolex’s 2026 releases are being called 'the worst so far.' The coverage pairs reaction with news and a market forecast that urges caution.
• Built by the Brand Owner Herself — Galvin Yo Assembles Her Own Watch — The brand owner, Galvin Yo, assembled the watch herself. That hands-on build changes the usual founder pitch into a verifiable craft claim.
• 'AP's downfall has begun.' Greymarket dealer makes the claim — one big question follows — 'AP's downfall has begun,' a greymarket dealer declares. The claim throws a spotlight on demand signals and buyer behavior more than on any single model.
• 'AP's downfall has begun' — greymarket dealer makes blunt claim — 'AP's downfall has begun,' a greymarket dealer declares in a recent clip. That single sentence flips the usual story about relentless demand into a direct challenge to the market.
• Rolex & Patek: The Case for the End of 'Hype Watches' — The argument now circulating is blunt: the fever for Rolex and Patek 'hype' watches is cooling. If correct, allocation and resale dynamics will shift faster than brand product cycl
• Philippe Stern, Patek Philippe President 1993–2009, dies 14 June 2026 — Philippe Stern died on 14 June 2026, in his 88th year. He was General Director from 1977 and President of Patek Philippe from 1993 to 2009.
• The Most Unexpected Luxury Watch Collab? The Idea Is the Headline — Which two names would surprise you most on a single dial? The surprise itself now drives headlines more than the watch.
• Oyster Story — Rolex debuts centenary Oyster case exhibition in Shanghai, June 10–28 — June 10–28: Rolex opens Oyster Story at Shanghai’s West Bund Dome Art Center. The show marks 100 years of the Oyster water‑resistant case and is open daily to the public.
• Rolex 2026 Releases Draw 'Worst So Far' Backlash — Market Signs to Watch — Collectors have labeled Rolex’s 2026 releases “the worst so far.” That reaction is already shaping market forecasts and dealer behavior.
• Built by the Owner Herself — Galvin Yo's Founder-Assembled Watch — The brand owner assembled the watch herself. That single fact reframes how collectors and retailers should read this release.
• JCK 2026: Las Vegas Strip Reboots Luxury Watch Focus — May 2026 saw JCK and its companion show, Luxury, pull many of the finest names in global luxury watchmaking back to the Las Vegas Strip. The reinvigorated trade-show run positioned
• 'APs downfall has begun.' — Greymarket dealer throws down the gauntlet — 'APs downfall has begun,' a greymarket dealer declares bluntly. The claim is public and pointed; it demands a short list of concrete signals to watch next.
• Windup Watch Fair Chicago — July 10–12 at Morgan MFG; 70+ Brands for Year Five — July 10–12: Windup Watch Fair Chicago returns for its fifth year with more than 70 watch brands on the floor. The fair moves to Morgan MFG and expects thousands of enthusiasts and
• Swatch x Audemars Piguet 'Royal Pop' — May 16 Launch, Botched Rollout — May 16 was the announced launch date for Swatch's 'Royal Pop' collaboration with Audemars Piguet. The rollout was widely described as botched after a week of intense editorial and
• May 16 — Swatch’s “Royal Pop” collaboration with Audemars Piguet: launch botched — May 16 was the announced launch date for Swatch’s “Royal Pop” collaboration with Audemars Piguet — the release was botched. Swatch had teased and then confirmed the partnership a f
• VMF 5500 — Vaucher Unveils an Upgraded Micro‑Rotor Ahead of EPHJ (16–19 June) — Vaucher Manufacture Fleurier has unveiled the VMF 5500, described as an upgraded micro‑rotor movement, ahead of the EPHJ Geneva trade fair (16–19 June). Several suppliers are using
• 'My Edited Video' — the upload carries only its title — The only concrete thing on the post is the title: 'My Edited Video'. The clip arrives without any on-page specs or model identifiers.
• Stop Buying Tudor — Buy THESE Watches Instead — “Stop buying Tudor.” That blunt call leads a recent contrarian argument aimed at collectors who chase the brand’s hype. The case pushes buyers to consider specific alternatives and
• Fratello On Air returns with Accutrons, sneakers, TV and family updates — Long-awaited Fratello On Air is back after a break and centers on Accutrons, the sneaker landscape, television and personal family additions. The embedded podcast player on the art
• Jeremiah H. (East Helena, USA) Wins an Edox CO‑1 Date Automatic — Jeremiah H. of East Helena, USA has won the Edox CO-1 Date Automatic in our giveaway. The CO-1 is a bold, ultra-modern diver built for rugged underwater use and offered in multiple
• US$30,000 Rolex 'Pepsi' — The Discontinued Example Sellers Use to Scam Buyers — US$30,000 is the headline price being quoted for a discontinued Rolex 'Pepsi'. The reporting line is simple: that price and the implied justification are a scam.
• WatchIt! Gears Up for Its Fifth Edition — A One-Day, Hands-On Horology Celebration — WatchIt! returns next month for its fifth one-day fair, organised by local horology collective 12&60. The event is built around long tables of watches you can actually handle — fou
• Watch Update — April 2026: Watches & Wonders by the Numbers — April 2026 was the biggest single month in modern microbrand history — 3,546 new releases, a $688 median price, and a 40mm consensus. Inside the data, with live charts from Watch P
• When Haute Horlogerie Goes Plastic: The Royal Oak Debate, Discount Tourbillons, and the New Rules of Watch Marketing — A sketch of a Royal Oak-style octagonal bezel in bright injected plastic set forums and feeds alight. The image crystallised a larger clash: brand stewardship versus mass-market re
• Rolex 'Pepsi' Watch Market Heats Up Again: What Collectors Need to Know — The steel Rolex GMT‑Master II reference 126710BLRO — a 40mm Oystersteel with the red-and-blue Cerachrom bezel and Jubilee bracelet — remains the market’s primary pricing barometer.
• The $30,000 Rolex 'Pepsi' Bubble: Why the Discontinued Claim Is a Red Flag — Listings asking north of $30,000 claim the Rolex GMT‑Master II 'Pepsi' is "discontinued". That claim is often used to inflate prices — always verify paperwork and movement details
• On Screen and On Duty: Citizen’s ATTESA Becomes Jack Ryan’s Timepiece of Choice — 10 bar/100 m water resistance on many ATTESA models underlines the watch’s operational intent. Prime Video dresses Jack Ryan in a contemporary Citizen ATTESA — a clear signal the c
• Why the Rolex ‘Pepsi’ Still Rules the GMT Market — A 2026 Price and Availability Brief — Three references — 126710BLRO, 126719BLRO and the vintage 16710 — still set the market tone for the Rolex ‘Pepsi’. The steel 126710BLRO, usually on a Jubilee, is the primary target
• Why the Rolex 'Pepsi' Still Rules the GMT Market — A Fresh Price and Availability Brief — The steel Rolex GMT‑Master II 'Pepsi' runs on the Calibre 3285 with a 70-hour power reserve and still commands a secondary-market premium. Scarce allocation, bracelet choice and pr
• Why Rolex’s 2026 Refresh Has Divided Collectors — A Market Read and Forecast — Many Rolex models now advertise 70–72 hours of power reserve. The 2026 catalog refresh raised recommended retail prices across several references and split collectors between frust